Harbor Jobs Fair
Fill the hall with local job seekers and show that harbor careers are open to people without industry ties.
Graphic design
60 self-initiated campaign studies, 2,880 pieces, three concept directions each, in English and Spanish.
Self-initiated design studies. Each is a fictional public information campaign, taken through three concept directions and every format a toolkit usually needs, with a Spanish adaptation. None was commissioned by, produced for, or approved by any agency or organization.
There are 60 studies here and 2,880 pieces. Each study shows three concept directions, because that is how a campaign should be presented, and each direction is carried through 12 formats: poster, flyer, postcard, square and vertical social posts, event cover, email header, three display ad sizes, a retractable banner, and a billboard. The first direction is also adapted into Spanish.
Every piece is composed by HQT's design system from its brief, its format, and its concept style, and the build checks it as it is made: no text below 4.5 to 1 contrast against anything beneath it, and none below the minimum size for its format. Each study page lists what was measured.
Fill the hall with local job seekers and show that harbor careers are open to people without industry ties.
Show residents the working harbor up close and build pride in the jobs and goods that move through it.
Grow Saturday foot traffic at the dockside market and help local fishing families sell straight to buyers.
Fill beginner sailing lessons with first-timers and break the idea that sailing is out of reach.
Shorten launch ramp lines by getting boaters to prep in the staging lane before they back down the ramp.
Get boat owners onto the reopened slip waitlist through a simple form before the April sign-up window closes.
Send cruise visitors past the terminal on foot and into nearby shops, cafes, and the waterfront.
Introduce the new weekday ferry route and get car commuters to try it during launch week.
Record stories and scan photos from harbor families before they are lost, for a free public archive.
Draw a big, diverse crowd to opening day and make residents feel the new park belongs to them.
Announce new beach access mats and loaner beach wheelchairs, and get people to reserve a chair.
Steer path users onto the signed detour during seawall repairs and keep them coming back once it reopens.
Introduce the new waterfront sculptures and get people to walk the full art trail with a map in hand.
Gather name ideas for the new waterfront plaza and bring first-time participants into a civic decision.
Celebrate the rebuilt pier with a reopening morning and bring back longtime regulars and new visitors.
Get a broad mix of residents to review the draft waterfront plan and submit comments before the deadline.
Celebrate the new walking and biking bridge and get nearby neighbors using it in its first week.
Get more people wearing life jackets on the water by making a well-fitted loaner easy to grab.
Get caregivers to name one adult to watch kids in the water at all times, with phones put away.
Get boaters to slow to no-wake speed near marinas, docks, and swimmers, with Harbor Patrol as a friendly reminder.
Get households to make a family plan, build a basic kit, and sign up for local emergency alerts.
Help people learn whether they live or work in a tsunami zone and walk their route to high ground once.
Get fire ring users to put fires out with water and never bury hot coals in the sand.
Point people to cooling centers during heat waves and get neighbors to check on older adults nearby.
Teach people to report unattended bags or unusual behavior to staff or patrol, based on actions, never appearance.
Help riders stay out of truck blind spots and remind truck drivers to look for bikes on harbor streets.
Fill the lawn every Thursday with a broad mix of neighbors and make the series a summer habit.
Bring families to outdoor movies on the plaza and introduce them to waterfront dining nearby.
Celebrate the neighborhoods' many cultures in one day and draw residents who rarely visit the bay.
Draw families to the shoreline for the lighted boat parade and recruit boat owners to decorate and enter.
Grow weekly market visits and make sure families know the market accepts food assistance benefits.
Bring new visitors into local studios one evening a month and help artists sell their work.
Fill free docent-led walking tours and turn local residents into ambassadors for harbor history.
Help crowds plan fireworks night ahead, with transit, viewing areas, and safety tips, so the evening runs smoothly.
Bring families to a free day of short boat rides, touch tanks, and hands-on activities at the harbor.
Recruit volunteers for a three-hour cleanup and make the first one easy to say yes to.
Get beach users to stay outside roped nesting areas and keep dogs leashed during nesting season.
Help boaters recognize eelgrass beds and anchor outside them to protect young fish.
Teach beachgoers to check posted water quality results before swimming, especially after rain.
Get residents to keep soap, oil, trash, and yard waste out of storm drains, which flow straight to the bay.
Hand out free spill kits and get boaters using pump-out stations and absorbent pads when they fuel.
Introduce new public chargers on the waterfront and host a test drive day for EV-curious drivers.
Get anglers to put used fishing line in the new recycling tubes on every pier, not the trash or the water.
Give away native plants and show residents how they save water and bring back bees, butterflies, and birds.
Sign kids up for the summer reading club and keep them visiting the library through August.
Fill fall youth classes and leagues early and point families to fee waivers so no kid is left out.
Bring residents to free clinic days for vaccines and basic screenings, and connect them to ongoing care.
Get first-time riders onto the new rail line during free opening weekend and show that bikes ride along.
Get households to book a free home water checkup and pick up free leak and low-flow kits.
Get small business owners to book free one-on-one advising and leave with a clear next step.
Recruit volunteers for flexible roles, from trail care to event greeting, starting with a short orientation.
Get teens to apply for paid summer jobs at parks, the harbor, and libraries before the deadline.
Fill free beginner tech classes at the library and help each learner leave able to do one real task online.
Let residents know free public wifi now reaches parks and plazas, and show them how to connect safely.
Fill free week-long coding camps and help kids who have never coded feel they belong in tech.
Move permit applications online by showing how easy the new portal is to use from a phone or computer.
Teach residents to pause, verify, and report suspicious messages, and to turn on two-step login.
Bring residents and technologists together for a weekend to prototype tools that improve public services.
Bring families to free evening STEM nights and spark kids' interest in engineering, coding, and ocean science.
Collect working laptops, wipe them securely, and give them to students and job seekers who need one.
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