Marketing Manager, Public Sector

Marketing to government is not marketing to consumers. The audience is a procurement officer, an IT director, and a program manager, and they are unmoved by adjectives. This role reaches them with material that helps them do their job, and keeps every claim defensible.

What you will do

• Own the content programme: the reference library, capability material, and what goes out under the HQT name.
• Plan presence at the conferences and associations where agency staff actually are.
• Produce capability statements, line cards, and the collateral a procurement office files.
• Run search and content performance measurement, and act on it rather than report it.
• Keep messaging consistent with what HQT can actually substantiate.
• Work with the bid team so marketing material and proposal content say the same thing.

What we are looking for

• Four or more years in business-to-business or public-sector marketing.
• Strong editorial judgement and the ability to write.
• Experience with search performance and content measurement.
• Event and association programme experience.
• Discipline about claims: nothing published that cannot be supported.
• Comfort working closely with engineers who dislike marketing language.

Helpful to have

• Prior work marketing to state and local government.
• Understanding of the public procurement cycle and its calendar.
• Design or production skills alongside strategy.
• Experience in a small company where you also do the work.

Screening and eligibility

This position may require fingerprint-based background screening under the CJIS Security Policy before access to customer systems is granted. Some customer programs require United States citizenship. Eligibility is confirmed before assignment, not at application.

Compensation

HQT provides the pay scale for this position on request, and states it in any written offer.

How to apply

Send a resume to careers@hqt.org with the position title in the subject line.

HQT LLC is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. HQT participates in E-Verify. Reasonable accommodations are available upon request.